| | NBC Universal inks content deal with Prime
NBC Universal inks content deal with Prime
| 14 May 2016
As the action at La Croisette in Cannes heats up, Prime Entertainment Group has announced that at the festival it has signed a major content deal with NBC Universal for the series Ultimate Countdown.
Prime countdown 14 May 2016The 16x45’ series is said to be one of the best ranking shows in the market today with high production values, covering varied topics through programmes including Most Outrageous Divas, Sexiest Movie Scenes, Best Celebrity Arrests and The most impressive Body Transformations. It already runs on channels such as ABS-CBN, SONY, POLSAT, SIC Portugal, E! Germany and Movies Now India.
Prime has acquired the show for E! Asia, the television channel that features entertainment-related programming, reality television, Hollywood gossip and news. It will be aired in over 40 countries in the Asian continent including Singapore, China, Thailand, Malaysia and Indonesia.
“We are working a lot with the NBC Universal Networks in all territories,” commented Prime Entertainment Group managing director David Freydt. “Our show Ultimate Countdown was already on E! Germany and it's great that now E! Asia is picking it up.